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Why is a website essential for your business?

​Having a dedicated website is crucial for any business, regardless of its size, as it significantly enhances credibility and customer accessibility compared to relying solely on social media. A website acts as a central hub where customers can easily find comprehensive information about your products and services, saving them time and effort. Furthermore, it boosts your visibility on Google, attracting new clients, and provides a platform to showcase positive reviews, testimonials, and easily accessible contact information, all of which are vital for establishing a strong digital presence and fostering growth.

How much does a website cost?

The cost of a small business website in the Chicagoland area in 2025 can vary widely based on several factors, including the complexity and scope of the website, the level of experience of the developer or agency, and the specific features and functionalities required. An estimate for the cost of a small business website in the Chicagoland area could range from $5,000 to $15,000 or more.

The specific requirements for a website project will depend on a number of factors, including the number of pages needed, the amount of content to be created, the integration of a Google Business page, the design and development of a business logo, social media integration, professional photography, mobile compatibility, analytics tracking, appointment booking functionality, and e-commerce capabilities.

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What is the payment structure?

3 Payments: the initial payment is due upon the completion of the first draft of the website, with subsequent second payments due upon the finalized layout of the website.  The third and final payment is when the website is live, and social media and the Google Business page are connected to your website. 

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What type of ongoing expenses will I have for my website?

Upon completion of your website, there will be ongoing maintenance costs to consider, including payments for your current domain or a newly acquired one, as well as the hosting services.

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What is Guerrilla Marketing? 

Guerrilla marketing is an unconventional, low-cost advertising strategy that relies on surprise and creative tactics to engage consumers. It aims to create a memorable brand experience and generate buzz, often through human interaction in public spaces.

The goal is to make a big impact with a small budget and potentially go viral through word-of-mouth and social media. 

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